Özet:
In this study the views of the academic personnel working in institutions giving sports training at
higher education level in Turkey about electronic trade has been researched. Sample of the
study is constituted by 214 academic personnel working in institutions giving sports training at
higher education level in Turkey. Validity and reliability study improved by Sevindik (16) was
made to determine the views of the participants and “e-Trade User View Form” was used. SPSS
11.5 package program was used in assessment of the questionnaires and t-test, Variance
Analysis (ANOVA), Kruskal Wallis Test and LSD test analyses were made. As a result it was
observed that, 86% of the academic personnel working in institutions giving sports training at
higher education level in Turkey expressed the importance of electronic trade, 81,3% of them
expressed that they used electronic banking system and 59,9% of them emphasized that
electronic trade eliminates the traditional trade. Furthermore it was determined that there was a
significant difference between the views of the participants towards electronic trade according to
the variants of sex and education.
